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An indie rock tour with fast food behemoth White Castle as the presenting sponsor? Co-sponsored by the Universal Pictures film Evan Almighty and big box retailer, Best Buy? Anything is possible when you can demonstrate the ability to reach the right audience with a spot-on marketing message and flawless execution. We started the Tooth &…
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The Presidents of the United States of America just so happened to release their newest album, These Are The Good Times People, on an election year. So naturally, we put together a presidential-themed promo campaign that pitted the band members against each other in a race to become the new president of The Presidents of…
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Always know that your passion will help you overcompensate for any shortcomings you may have. Last year, I was fortunate enough to be featured in Alternative Press’ “Innovators” issue. We all like to be recognized for our accomplishments, so it was a really cool thing to be selected for. Even though the music industry is…